Very much like the trouble with sequelitis, one issue that plagues moviemakers is how to remain creative and original, but also relevant to its audiences.
Some filmmakers target this with inclusivity, which is relevant in itself due to the diversified take on movies in general. Others would directly tap into the markets that they are aiming to entice and expand into, such as the inclusions of scenes in the country's areas to become relevant to its local silver screens.
However, fans shouldn't expect the same thing to happen with Marvel Studios' movies. In an interview with The Hollywood Reporter, Marvel Studios boss Kevin Feige revealed that they don't plan on changing the way they do things just to get in the foreign box office pull.
"An amazing thing happened as we started making movies: The world started responding to the movies we were making and therefore we didn't have to change or cater hem in any way outside our own natural instincts. When it comes to marketing, you'll find us taking different tactics. But when it comes to the actual film itself, I cannot think of a single example where we altered anything, made a decision based on trying to appeal to the ‘global market.'"
This is a good credo, if only because it ensures that the narrative is followed over sales. Yes, business will be a big part of any production, but I'm very happy that Marvel Studios is under command of people who put their vision first over their profits.
This year, Marvel is expected to release a couple more films, with Guardians of the Galaxy Vol. 2 next month, Spider-Man: Homecoming in July, and Thor: Ragnarok in November.
Read:How Captain Marvel will be different.
This villain may join Vulture in Spider-Man: Homecoming.
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