BTS Maintains First Place At November Boy Group Brand Reputation Rankings

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Credit: 1theK (원더케이)/YouTube Screenshot


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Credit: 1theK (원더케이)/YouTube Screenshot

BTS continues to dominate the brand reputation ranking as it remains on top of the November Boy Group Brand Reputation Rankings.

The November Boy Group Brand Reputation Rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community value indexes of boy groups using big data collected from October 12, 2022, to November 12, 2022.

The Korea Corporate Reputation Research institute analyzed 50,972,215 big brand data for November 2022, which was a 16.67% decrease compared to the 57,455,002 recorded in October 2022.

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BTS Ranks First Place At The November Boy Group Brand Reputation Rankings

BTS (RM, Suga, Jin, J-Hope, Jimin, V, Jungkook) ranked No.1 in the November Boy Group Brand Reputation Rankings with a total brand reputation index of 7,925,988. This was a 16.67% downfall from the group’s brand reputation index in October 2022, which was 9,511,195.

The HYBE Label boy group had a consumer participation index of 733,772, media exposure of 2,150,866, social media communication index of 2,484,095, and a community value index of 2,557,255.

High-ranking phrases for BTS include “advertisement,” “breakthrough,” and “recording.” While the highest-ranking related terms include “Jin,” “HYBE,” and “Billboard.”

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Stray Kids Rises To Second Place At The November Boy Group Brand Reputation Rankings

Stray Kids members Bang Chan, Lee Know, Changbin, Hyunjin, Han, Felix, Seungmin, and I.N, accumulated a total brand reputation index of 2,893,592, putting the JYP Entertainment powerhouse at second place in the November Boy Group Brand Reputation Rankings. This was a 109.88% increase compared to the brand reputation index of 1,378,694 in October 2022.

The boy group had a consumer participation index of 205,911, media exposure of 1,158,608, social media communication index of 749,042, and a community value index of 780,031.

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SEVENTEEN Comes At Third Place In The November Boy Group Brand Reputation Rankings

SEVENTEEN S.Coups, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Woozi, DK, Mingyu, The8, Seungkwan, Vernon, and Dino, ranked in third place with a total brand reputation index of 2,229,913. This was a 41.54% decrease compared to their brand reputation index of 3,814,243 in October 2022.

The groundbreaking boy group recorded a consumer participation index of 247,217, media exposure of 550,780, social media communication index of 677,900, and a community value index of 754,016.

Here is the top 30 November Boy Group Brand Reputation Ranking:

  1. BTS
  2. Stray Kids
  3. SEVENTEEN
  4. EXO
  5. THE BOYZ
  6. INFINITE
  7. OMEGA X
  8. TREASURE
  9. MONSTA X
  10. ATEEZ
  11. BTOB
  12. Highlight
  13. WINNER
  14. TXT
  15. Wanna One
  16. NCT
  17. ENHYPEN
  18. SHINee
  19. BIGBANG
  20. ASTRO
  21. Super Junior
  22. ONEUS
  23. SF9
  24. 2PM
  25. TVXQ
  26. PENTAGON
  27. VIXX
  28. Shinhwa
  29. ONF
  30. Block B

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Stay tuned to EpicStream for the latest news and updates about the boy groups included in the November Boy Group Brand Reputation Rankings.

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