BLACKPINK Lisa takes over the January Girl Group Member Brand Reputation ranking.
The Brand Reputation rankings were thoroughly measured by analyzing consumer participation, media exposure, social media communication, and community awareness value indexes of 579 girl group members using big data collected from December 16, 2021, until January 1, 2022.
Table of Contents
The accumulated big data for January 2022 is 97,734,950. This was a 76.58% increase from the big data accumulated in December 2021.
BLACKPINK Lisa Ranks First Place At The January Girl Group Member Brand Reputation Rankings
The top rank for the January Girl Group Member Brand Reputation goes to BLACKPINK Lisa.
The “LALISA” singer received a total brand reputation index of 3,828,941. This was a 91.17% increase compared to her brand reputation index of 2,002,939 in December 2021.
Lisa received consumer participation of 247,007, media exposure of 754,096, social media communication of 1,253,839, and a community awareness value index of 1,573,999.
Lisa’s high-ranking phrased include “LALISA,” “MONEY,” and “solo song.” While her highest-ranking related phrases include “surpass,” “beautiful,” and “lovely.”
Aespa Winter Holds On To Second Place At The January Girl Group Member Brand Reputation Rankings
Aespa Winter follows at second place at the Januar Girl Group Member Brand Reputation Rankings. Winter received a total brand reputation index of 3,492,009. This was a whopping 52.43% increase compared to her brand reputation index of 2,290,901 in December 2021.
Winter received a consumer participation index of 1,171,109, media exposure of 449,473, social media communication of 513,984, and a community awareness value index of 1,357,443.
BLACKPINK Jennie Follows At Third Place At The January Girl Group Member Brand Reputation Rankings
Just a step behind aespa Winter, BLACKPINK Jennie settles at third place at the January Girl Group Brand Reputation Rankings with a brand reputation index of 3,397,512. This was a 28.55% increase compared to her brand reputation index of 2,642,950 in December 2021.
Here are the top 30 January Girl Group Member Brand Reputation ranking:
1. BLACKPINK Lisa
2. aespa Winter
3. BLACKPINK Jennie
4. aespa Karina
5. Girls’ Generation Taeyeon
6. Girls’ Generation YoonA
7. BLACKPINK Jisoo
8. Red Velvet Joy
9. aespa Giselle
10. Apink Son Naeun
11. aespa Ningning
12. Red Velvet Irene
13. Red Velvet Wendy
14. IVE Leeseo
15. Girls’ Generation Yuri
16. Red Velvet Seulgi
17. Girl’s Day Hyeri
18. Girls’ Generation Hyoyeon
19. DIA Somyi
20. MAMAMOO Wheein
21. Oh My Girl Arin
22. TWICE Jeongyeon
23. BLACKPINK Rosé
24. EXID Hani
25. TWICE Mina
26. IVE Jang Wonyoung
27. Red Velvet Yeri
28. CLC and Kep1er Choi Yu Jin
29. Girls’ Generation Seohyun
30. MOMOLAND JooE