BLACKPINK Lisa Tops January Girl Group Member Brand Reputation Rankings, aespa Winter Holds On To Second Place

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BLACKPINK Lisa takes over the January Girl Group Member Brand Reputation ranking.

The Brand Reputation rankings were thoroughly measured by analyzing consumer participation, media exposure, social media communication, and community awareness value indexes of 579 girl group members using big data collected from December 16, 2021, until January 1, 2022.

The accumulated big data for January 2022 is 97,734,950. This was a 76.58% increase from the big data accumulated in December 2021.

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BLACKPINK Lisa Ranks First Place At The January Girl Group Member Brand Reputation Rankings

The top rank for the January Girl Group Member Brand Reputation goes to BLACKPINK Lisa.

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The “LALISA” singer received a total brand reputation index of 3,828,941. This was a 91.17% increase compared to her brand reputation index of 2,002,939 in December 2021.

Lisa received consumer participation of 247,007, media exposure of 754,096, social media communication of 1,253,839, and a community awareness value index of 1,573,999.

Lisa’s high-ranking phrased include “LALISA,” “MONEY,” and “solo song.” While her highest-ranking related phrases include “surpass,” “beautiful,” and “lovely.”

Aespa Winter Holds On To Second Place At The January Girl Group Member Brand Reputation Rankings

Aespa Winter follows at second place at the Januar Girl Group Member Brand Reputation Rankings. Winter received a total brand reputation index of 3,492,009. This was a whopping 52.43% increase compared to her brand reputation index of 2,290,901 in December 2021.

Winter received a consumer participation index of 1,171,109, media exposure of 449,473, social media communication of 513,984, and a community awareness value index of 1,357,443.

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BLACKPINK Jennie Follows At Third Place At The January Girl Group Member Brand Reputation Rankings

Just a step behind aespa Winter, BLACKPINK Jennie settles at third place at the January Girl Group Brand Reputation Rankings with a brand reputation index of 3,397,512. This was a 28.55% increase compared to her brand reputation index of 2,642,950 in December 2021.

Here are the top 30 January Girl Group Member Brand Reputation ranking:

1. BLACKPINK Lisa

2. aespa Winter

3. BLACKPINK Jennie

4. aespa Karina

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5. Girls’ Generation Taeyeon

6. Girls’ Generation YoonA

7. BLACKPINK Jisoo

8. Red Velvet Joy

9. aespa Giselle

10. Apink Son Naeun

11. aespa Ningning

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12. Red Velvet Irene

13. Red Velvet Wendy

14. IVE Leeseo

15. Girls’ Generation Yuri

16. Red Velvet Seulgi

17. Girl’s Day Hyeri

18. Girls’ Generation Hyoyeon

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19. DIA Somyi

20. MAMAMOO Wheein

21. Oh My Girl Arin

22. TWICE Jeongyeon

23. BLACKPINK Rosé

24. EXID Hani

25. TWICE Mina

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26. IVE Jang Wonyoung

27. Red Velvet Yeri

28. CLC and Kep1er Choi Yu Jin

29. Girls’ Generation Seohyun

30. MOMOLAND JooE