The Korean Business Research Institute has just released the January Boy Group Member Brand Reputation Rankings, and 2PM Junho takes over the list.
The Brand Reputation rankings were thoroughly measured by analyzing consumer participation, media exposure, social media communication, and community awareness value indexes of 703 boy group members using big data collected from Dec. 15, 2021, until Jan. 1, 2022.
The total brand reputation big data for January 2022 is 113,481,843. This was a 7.07% decrease compared to big data of 122,110,011 in December 2021.
2PM Junho Ranks First Place At The January Boy Group Member Brand Reputation Rankings
Out of the 703 boy group members, 2PM member Junho topped the January Boy Group Member Brand Reputation Rankings with a total brand reputation index of 7,425,507. This was a 39.07% increase compared to his brand reputation index of 5,339,397 in December 2021.
Junho received a consumer participation index of 2,240,591, media exposure of 1,117,544, social media communication of 2,287,534, and community awareness value index of 1,779,838.
The high-ranking phrases of Junho are “The Red Sleeve,” “My House,” and “MBC music festival. His highest-ranking related keywords are “award,” “thankful,” and “consistent.”
BTS Jimin Holds On To Second Place At The January Boy Group Member Brand Reputation Rankings
BTS member Jimin maintains his position at second place at the January Boy Group Member Brand Reputation Rankings. He received a total brand reputation index of 7,170,347. This was a 12.34% decrease compared to his brand reputation index of 8,179,443 in December 2021.
Jimin received a consumer participation index of 999,053, media exposure of 943,168, social media communication of 2,543,706, and community awareness value index of 2,684,420.
Kang Daniel Follows At Third Place At The January Boy Group Member Brand Reputation Rankings
Wanna One Kang Daniel hurries towards third place at the January Boy Group Member Brand Reputation Rankings. Daniel received a total brand reputation index of 5,357,592. This is the first time that Daniel has been included on the list ever since the disbandment of Wanna One.
Here are the top 30 January Boy Group Member Brand Reputation ranking:
1. 2PM Lee Junho
2. BTS Jimin
3. Wanna One Kang Daniel
4. BTS Jin
5. ASTRO Cha Eun Woo
6. BTS Jungkook
7. Wanna One Kim Jae Hwan
8. BTS Suga
9. 2PM Chansung
10. BTS V
11. BTS RM
12. BIGBANG G-Dragon
13. VERIVERY Minchan
14. BTS J-Hope
15. SF9 Rowoon
16. Super Junior Kim Heechul
17. Wanna One Park Ji Hoon
18. Super Junior Kyuhyun
19. WINNER Song Mino
20. NCT Jaehyun
21. Super Junior Choi Siwon
22. SHINee Onew
23. NCT Jungwoo
24. SHINee Key
25. NCT Mark
26. NCT Doyoung
27. SHINee Minho
28. Wanna One and NU’EST Minhyun
29. TVXQ Changmin
30. NCT Taeyong