Small Town Theater Refusing To Screen Star Wars: The Last Jedi Because Of Disney


Star Wars: The Last Jedi might be one of the most highly anticipated movies of the year, however it seems like a few theaters are refusing to screen the upcoming sequel trilogy installment.

One of these theaters is the Elkader Cinema, a cinema house in a small town in Iowa. According to the Des Moines Register, the theater is foregoing Star Wars: The Last Jedi because of the demanding screening regulations being enforced by Disney.

Speaking with the publication, Elkader Cinema owner Lee Akin explained that his small town just cant afford to play Star Wars: The Last Jedi for four weeks like Disney demands because his only has one screen.

"The biggest reason that I'm not going to show it is the four-week minimum play time. My little town cannot afford to play any movie for that long of a time."

Though the cinema's more than enough to meet the demands of the small community composed of a population around 1,200, Akin is sure that audiences would be exhausted having The Last Jedi stay for four weeks.

But that's not all. Disney is asking for 65 percent of the film's ticket sales, upping the 64 percentage it had in place for The Force Awakens and Rogue One. What's worse is that if any theater breaks its 4-week rule, then the percentage would be upped to 70 percent.

While it's easier for large cinemas in big cities to meet these demands, small theaters like Elkader just can't cut it.

"I can't get the entire town in my auditorium in one week's time let alone four."

Hopefully Disney tries to hear these small cinemas out. Everyone deserves the chance to see The Last Jedi and the only way small cinemas out in the country can screen the film is if the company loosens its hold just a little bit.

Star Wars: The Last Jedi hits cinemas December 15, 2017.

Read: Rian Johnson Says The Last jedi Won't Be A Homage To Other Star Wars Movies

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