Disney CEO Bob Iger Admits Star Wars: The Mandalorian Helped With Disney+ Content Consumption

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By Tiny Diapana | More Articles
February 10, 2020  02:16 PM

 

 

It looks like Star Wars: The Mandalorian really has been a major contributor to the success of Disney’s new streaming site, Disney).

Speaking in an interview with CNBC, the Walt Disney Company CEO Bob Iger says that about 65 percent of the subscribers to Disney+ who’ve seen The Mandalorian have also seen “at least ten or more” other offerings that have been made on the Mickey Mouse House’s streaming site.

"We were actually heartened by the fact that after the original episodes of The Mandalorian were all made available, we really didn’t see significant churn [rate] from that," the Disney head honcho told the publication.

According to Iger, Disney has been looking to more subscriber growth from Disney+ from December 28 to February 3.

"One of the things that we’ve noted that’s quite interesting is about 65% of the people that actually watch Mandalorian watched at least ten or more other things on the service. And so what we’re seeing in terms of consumption, is consumption really across the board,” Iger went on explaining.

Disney+ has a whole lot going for it. Not only does the streaming site have Disney’s full library of films and series, but it also has the power of Star Wars and Marvel to back it up. Star Wars: The Mandalorian has been a major success for the streaming site, bringing in overwhelmingly positive reviews from fans and from critics. Lucasfilm also has two other series in development – a Rogue One prequel series featuring Captain Cassian Andor (Diego Luna) and a brand new series focused on Obi-Wan Kenobi (Ewan McGregor.

Marvel also has a number of live-action series geared up for Disney+. There’s WandaVision, The Falcon and the Winter Soldier, Loki, Hawkeye, Ms. Marvel, She-Hulk, Moon Knight, and of course, the What If...? animated series.

Are you on Disney+? Have you been enjoying your time on the streaming site? Feel free to share your thoughts in the comment section below.

Star Wars: The Mandalorian is streaming on Disney+.

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