The Korean Business Research Institute has released the October Boy Group Member Brand Reputation Rankings, and BTS members dominate the list.
The Brand Reputation rankings were thoroughly measured by analyzing consumer participation, media exposure, social media communication, and community awareness value indexes of 632 boy group members using big data collected from September 16, 2021, until October 15, 2021.
The total brand reputation big data for October 2021 increased 7.75% compared to the 93,818,968 accumulated in September 2021.
BTS Jimin Tops October Boy Group Member Brand Reputation Rankings
Out of the 632 boy group members, BTS Jimin topped the list with a total brand reputation index of 7,654,771. This is a 57.62% increase in his brand reputation index in September 2021. This is Jimin's 34th consecutive month as No.1 in Boy Group Member Brand Reputation Rankings.
High-ranking phrases for Jimin include "birthday," "ARMY," and "celebrate." The highest-ranking related terms include "happy," "donate," and "thankful." These terms are correlated as the vocalist celebrated his birthday on October 13.
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BTS V Follows At Second Place In October Boy Group Member Brand Reputation Rankings
Kim Taehyung, also known as V, rises to second place in the October Boy Group Member Brand Reputation Rankings. The BTS member saw a 51.38% increase in his brand reputation index. V accumulated a total brand reputation index of 5,663,845 compared to 3,741,421 that was recorded last month.
BTS Jungkook And ASTRO Cha Eunwoo Rank Third And Fourth In October Boy Group Member Brand Reputation Rankings
Another BTS member managed to settle within the top 5 of the October Boy Group Member Brand Reputation Rankings. Jungkook came in a close fight with a brand reputation index of 5,473,457, which was a 69.78% rise from his total index in September 2021.
On the other hand, ASTRO member Cha Eunwoo landed fourth with a total brand reputation index of 4,837,410. This was a 26.42% increase from his brand reputation index of 3,826,592 in September 2021.
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Here are the top 30 October Boy Group Member Brand Reputation ranking:
1. BTS Jimin
2. BTS V
3. BTS Jungkook
4. ASTRO Cha Eun Woo
5. BTS Jin
6. Highlight Yang Yoseob
7. BTS Suga
8. NCT Taeyong
9. BTS RM
10. WINNER Song Mino
11. BIGBANG G-Dragon
12. BTS J-Hope
13. SF9 Rowoon
14. NCT Doyoung
15. NCT Jaehyun
16. NCT Jungwoo
17. SHINee Jonghyun
18. SHINee Minho
19. THE BOYZ Younghoon
20. SHINee Key
21. 2PM Junho
22. NCT Mark
23. THE BOYZ Hyunjae
24. Highlight Yoon Doojoon
25. JYJ Kim Jaejoong
26. GOT7 Jinyoung
27. WINNER Kang Seung Yoon
28. NCT Johnny
29. EXO D.O.
30. EXO Kai
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