Microsoft's Xbox One X just launched on November 7, and to hype up the new console, UFC star Ronda Rousey appeared at Conan and uppercut a guy in the balls to illustrate the power of 4K gaming. Watch the clip:
That looks like a genuine blow, but we can assume that the dude who signed up for this was wearing a protection cup. Gaming companies have done some crazy things to promote their video game products but this has to be one of the worst ways to do it. It's not even funny but it sure got some coverage from publication companies like Epicstream.
Xbox One X is now available for $499.