Hasbro is Suing Warner Bros. & DC Over Bumblebee Trademark

share to other networks share to twitter share to facebook

The battle is on between Transformers and DC superheroes, but the fight is in the court of law instead of the movies.

You're probably familiar with the charming Bumblebee from the Transformers franchise, but there's a less popular Bumblebee from DC Comics, who is currently featured in Warner Bros.' DC Super Hero Girls. Since Hasbro doesn't want to confuse people between the two, the company has sued DC Comics and Warner Bros, Variety reports.

According to the lawsuit Hasbro filed on Monday, Warner Bros. and DC are infringing on their Bumblebee trademark. They also argued that fans could easily confuse the two characters who share the same name.

Advertisement

One character is a yellow car than can turn into a robot while the other s a young superhero that resembles an actual Bumblee, so they're obviously different characters. I don't see how anyone could confuse the two just because they have the same names.

Hasbro filed the trademark for Bumblebee back on July 15, 2015. The DC Comics character was created before the Transformer (1977 to 1983, but it's likely that the trademark might still be a problem for the studio

Hasbro wants to block the sales of the DC Super Hero Girls Bumblebee toys

It's likely that Hasbro is doing this because there's an upcoming Bumblebee spinoff, and they don't want the mix-up to mislead potential customers for future Bumblebee merchandise. Hasbro is currently seeking to block sales of the DC Super Hero Girls Bumblebee toys as well as the LEGO set with the DC Bumblebee.

The Bumblebee spinoff is set to release in theaters on December 21, 2018.

Read more: Check Out Bumblebee As A VW In New Set Photo