The newest gaming craze may not be at the end of its frenzy just yet. If you think Nintendo is the one in last place as a brand name in gaming, better think again.
Pokemon Go has just overtaken Sony, as it continued to boost Nintendo's market value in a very steep climb towards a surprising finish. Bloomberg featured a snapshot of the market comparing Nintendo's and Sony's current market cap. And as epic as it sounds, in a matter of days, Nintendo closed that gap and then some.
Currently, Nintendo holds US$39.88 billion in value compared to Sony's US$38.384 billion. That's quite a big leap considering how Nintendo was just at US$20 billion mid-June, and Sony was already way past the US$35 billion mark. It's not surprising that Nintendo has set a record for most shares traded daily in Japan following Pokemon Go's launch.
If that's not enough to convince you that the Pokemon Go craze is real, there's one other albeit smaller company that enjoying a similar trend in boosted stocks. According to CNN, smartphone accessory maker Zagg has recently acquired battery case manufacturer mophie before Pokemon Go was released.
Since Pokemon Go is said to really be hard on everyone's smartphone batteries, this is where mophie comes in to save the day. Thanks to its attractive design as a backup battery case, it's seeing quite the rise in stocks by as much as 25%.
Let's see what else Pokemon Go will influence in terms of the market. It has been spreading is power like wildfire on social media, in app usage, and now the stocks. Just how long and how high will this Pokemon Go bubble reach?
Read:Some issues you might encounter in Pokemon Go.
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