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Amazon Releases Secret The Rise of Skywalker Featurette Video, Contains New Footage


Credit: Lucasfilm


With only a few days until The Rise of Skywalker's debut, multiple trailers, TV spots, and posters are getting released for the upcoming movie. And while most of these are unveiled to the public and are posted on official accounts, a new featurette video requires fans to actually look it up.

Amazon recently released a featurette video that shows some behind-the-scenes clips from the sequel movies up to the final one. Being the last installment of the Skywalker Saga, the video shows the cast and crew talking about the "end," with the inclusion of some emotional shots of Carrie Fisher's Leia, R2-D2, C-3PO, and Chewbacca.

There's a catch though, the clip will only be discovered in two ways. One is to search #TheRiseofSkywalker" on Amazon's search bar, either on their website or on their app. Another is to use Fire TV with the use of the Echo device or Cube. It will show up when you say, "Alexa, the Force will be with you always."

The landing page on the site has three buttons. The first one is a link to get tickets to the premiere, the second one is the featurette video, and the last one is their Star Wars store. If you still can't find it, you can check it out here. You can also watch the featurette video above.

New footage is also seen in the video, but of course, the clips show only a glimpse of the scenes. Including a short clip of Finn and Jannah escaping an explosion, and Rey and Kylo Ren's lightsaber duels.

It's certainly a good marketing campaign and tactic. It gets fans to check out the Amazon site, and people get to see some cool footage, win-win!

Star Wars: The Rise of Skywalker hits theaters on December 20.

Also Read: Star Wars Fans Get a Free Burger King Whopper by Reading The Rise of Skywalker Spoilers

For more articles like this, take a look at our Star Wars: Episode IX page.